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Jurnal Manajemen Pemasaran

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  • » ANALISIS eWOM, BRAND IMAGE, BRAND TRUST DAN MINAT BELI PRODUK SMARTPHONE DI SURABAYA
    Semuel, Hatane; Lianto, Adi Suryanata
    2014-09-01
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  • » ANALISIS WEBSITE QUALITY, TRUST DAN LOYALTY PELANGGAN ONLINE SHOP
    Siagian, Hotlan; Cahyono, Edwin
    2014-09-01
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  • » PENGARUH IDENTITAS MEREK TERHADAP LOYALITAS MEREK MELALUI CITRA MEREK DAN KEPERCAYAAN...
    Tingkir, Cindy Fransisca
    2014-09-01
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  • » PENGARUH EXPERIENCE QUALITY TERHADAP CUSTOMER LOYALTY DENGAN PERCEIVED VALUE DAN BRAND...
    Hansory, Meyer Fossetta; Dharmayanti, Diah
    2014-09-01
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  • » ANALISA PENGARUH HEDONIC SHOPPING VALUE TERHADAP IMPULSE BUYING DENGAN SHOPPING...
    Darma, Lizamary Angelina; Japarianto, Edwin
    2014-09-01
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  • » ANALISIS PENGARUH INOVASI, PENGAMBILAN RESIKO, OTONOMI, DAN REAKSI PROAKTIF TERHADAP...
    Hatta, Iha Haryani
    2014-09-01
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  • » INFLUENTIAL FACTORS IN CHOOSING HIGHER EDUCATION INSTITUTION: A CASE STUDY OF A PRIVATE...
    Proboyo, Adelina; Soedarsono, Ricky
    2015-05-01
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  • » ANALISA CORPORATE CREDIBILITY TERHADAP PURCHASE INTENTION TELKOMSEL 4G-LTE DENGAN...
    Putri, Ayu Nirmala
    2014-05-01
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  • » PENGARUH CELEBRITY ENDORSEMENTTERHADAP PURCHASE INTENTION DENGANBRAND IMAGE SEBAGAI...
    Wijaya, Finna Anastasia; Sugiharto, Sugiono
    2015-05-01
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  • » ANALISA PENGARUH EMOTIONAL MARKETING TERHADAP PURCHASE INTENTION MELALUI BRAND...
    Susilo, Irene; Semuel, Hatane
    2015-05-01
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  • » ANALISA PENGARUH SELF IMAGE CONGRUITY, RETAIL SERVICE QUALITY, DAN CUSTOMER PERCEIVED...
    Widjiono, Livia Margarita; Japarianto, Edwin
    2014-05-01
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  • » PENGUJIAN EFISIENSI PASAR DAN TINGKAT KONVERGENSI HARGA KOMODITAS KOPI ARABIKA DAN KOPI...
    Pertiwi, Dewi
    2016-08-08
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  • » ANALISA PENGARUH BRAND REJUVENATIONTERHADAP PEMBENTUKAN PURCHASE INTENTION DENGAN BRAND...
    Juliana, Juliana; Dharmayanti, Diah
    2016-08-09
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  • » PENGARUH VISUAL MERCHANDISING, PERSONAL SELLING DAN PRODUCT QUALITY TERHADAP PURCHASE...
    Gunawan, Melisa; Japarianto, Edwin
    2016-10-01
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  • » PENGARUH LEADERSHIP STYLE TERHADAP MANAGEMENT CONTROL SYSTEM DENGAN TEKNOLOGI INFORMASI...
    Ariestianti R., Widhi; Samuel, Hatane
    2017-10-01
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  • » PENGARUH CUSTOMER’S PERCEIVED VALUE TERHADAP PENINGKATAN KINERJA PERUSAHAAN
    Adiasih, Priskila; Elsye Hatane, Saarce
    2016-04-01
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  • » ANALISA PENGARUH FAMILY TYPES, FAMILY STAGES, DAN HOUSEHOLD CONFLICT TERHADAP...
    Japarianto, Edwin
    2017-04-01
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  • » PENGARUH INTERNAL MARKETING TERHADAP COMPETITIVE ADVANTAGE DENGAN ORGANIZATIONAL...
    ., Melisa
    2016-10-01
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  • » PENGARUH CUSTOMER PERCEPTION TERHADAP MINAT BELI KONSUMEN MELALUI MULTIATTRIBUTE...
    Limantara, Yerosa Dian Putri
    2017-10-01
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  • » PENGARUH SALES PROMOTION DAN STORE ATMOSPHERE TERHADAP IMPULSE BUYING DENGAN POSITIVE...
    Gunawan Kwan, Oky
    2016-04-01
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  • » ANALISA PERBANDINGAN STORE IMAGE KONSUMEN ANTARA HYPERMARKET TOKO INDEPENDEN DAN...
    Japarianto, Edwin
    2016-08-09
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  • » PENGARUH SERVICESCAPE DAN CITRA MEREK TERHADAP KEPUTUSAN PEMBELIAN (Studi pada Klinik...
    Nurochani, Nila; Mulyana, Deden
    2017-04-01
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  • » PENGARUH BRAND COMMUNICATION TERHADAP CUSTOMER LOYALTY DENGAN CUSTOMER BASED BRAND...
    Calista, Youvita
    2016-10-01
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  • » PENGARUH PRODUCT PLACEMENT PADA FILM INDONESIA TERHADAP BRAND AWARENESS DAN PURCHASE...
    Kristanto, Harris; Karina M.R. Brahmana, Ritzky
    2016-04-01
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  • » KUALITAS LAYANAN DAN KEPUASAN KONSUMEN: PERSEPSI MASYARAKAT SURABAYA TERHADAP RESTORAN...
    Kartika, Endo W.
    2016-08-09
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