Record Details

Entrepreneurship and small business sustainability

Southern African Business Review

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Field Value
 
Title Entrepreneurship and small business sustainability
 
Creator Ligthelm, AA
 
Subject —
 
Description South Africa is experiencing immense structural changes in its household income patterns and retail environment. Inhabitants of township areas have experienced substantial economic upliftment. Many township consumers have progressed to middle-income status, resulting in a signifi cant increase in consumer spending. As a result, large national chains and franchisors are increasingly exploring these untapped markets. Township areas were, until the end of the last century, dominated by small (often informal) businesses which became subject to heightened levels of competition due to these mentioned developments. Findings from longitudinal surveys among a panel of 300 small businesses in Soweto between 2007 and 2009 were modelled through a categorical regression model with business survival as dependent variable. The level of signifi cance of 18 independent variables suggest that entrepreneurial acumen and business management skills be classifi ed as the strongest predictorsof small business survival. The ability to adjust one’s business model to adapt to changed economic circumstances is an important characteristic of entrepreneurial conduct that ultimately dictates survival in increasingly competitive economic environments.
 
Publisher College of Economic and Management Sciences (UNISA)
 
Contributor —
 
Date 2012-05-11
 
Type info:eu-repo/semantics/article
info:eu-repo/semantics/publishedVersion
Peer-reviewed Article
 
Format application/pdf
 
Identifier https://www.ajol.info/index.php/sabr/article/view/76383
 
Source Southern African Business Review; Vol 14, No 3 (2010)
1998-8125
1561-896X
 
Language eng
 
Relation https://www.ajol.info/index.php/sabr/article/view/76383/66840
 
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