Since 2014
Business Models for NFC based mobile payments
Journal of Business Models
View Archive Info| Field | Value | |
| Title |
Business Models for NFC based mobile payments
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| Creator |
Sang Un Chae, Johannes
Hedman, Jonas |
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| Subject |
—
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| Description |
Purpose: The purpose of the paper is to develop a business model framework for NFC based mobile payment solutions consisting of four mutually interdepended components: the value service, value network, value architecture, and value finance.Design: Using a comparative case study method, the paper investigates Google Wallet and ISIS Mobile Wallet and their underlying business models.Findings: Google Wallet and ISIS Mobile Wallet are focusing on providing an enhanced customer experience with their mobile wallet through a multifaceted value proposition. The delivery of its offering requires cooperation from multiple stakeholders and the creation of an ecosystem. Furthermore, they focus on the scalability of their value propositions.Originality / value: The paper offers an applicable business model framework that allows practitioners and academics to study current and future mobile payment approaches.
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| Publisher |
Aalborg Universitetsforlag
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| Contributor |
—
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| Date |
2015-01-30
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| Type |
info:eu-repo/semantics/article
info:eu-repo/semantics/publishedVersion Peer-reviewed Article — |
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| Format |
application/pdf
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| Identifier |
http://journals.aau.dk/index.php/JOBM/article/view/1046
10.5278/ojs.jbm.v3i1.1046 |
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| Source |
Journal of Business Models; Vol 3, No 1 (2015): Journal of Business Models
2246-2465 |
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| Language |
eng
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| Relation |
http://journals.aau.dk/index.php/JOBM/article/view/1046/795
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| Rights |
Copyright (c) 2015 Journal of Business Models
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