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OPTIMAL PRICE OF ADMISSION BANTIMURUNG NATURAL PARK, SOUTH SULAWESI

Jurnal Penelitian Sosial dan Ekonomi Kehutanan

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Title OPTIMAL PRICE OF ADMISSION BANTIMURUNG NATURAL PARK, SOUTH SULAWESI
HARGA OPTIMALTIKET MASUK WISATA ALAM BANTIMURUNG, SULAWESI SELATAN
 
Creator isnan, wahyudi
 
Subject
Bantimurung natural park; optimal price; willingness to pay
Wisata alam Bantimurung; harga optimal; kesediaan membayar
 
Description The number of visitors to the Bantimurung natural park fluctuated allegedly due to the increase of the price of admission ticket. The aim of the study is to analyze optimal price of admission ticket and willingness of visitors to pay admission ticket to the Park. The study was conducted in Bantimurung natural park, South Sulawsi, from January to April 2013.117 number of samples was taken by using convenience sampling method. Analysis of optimal prices and the willingness of visitors to pay for ecotourism to the Park were conducted by creating tourism demand function, which then simulated the price of admission, into the equation function of tourist demand. The results showed that the optimal price of the admission ticket was at the price of Rp75,000. At the optimal price of admission ticket of Rp75,000 the Park would earn revenues of Rp18,230,700,000. An average value of the visitor willingness to pay was Rp118,032, with price of admission ticket was Rp75,000, then, the average visitor will get consumer surplus of Rp43,032. If the management of Bantimurung natural park desiring to increase the total revenue, then the price of admission ticket can be increased to be Rp75,000.
Jumlah pengunjung wisata alam Bantimurung berfluktuasi yang diduga karena kenaikan harga tiket masuk. Penelitian bertujuan untuk menganalisis harga optimal tiket masukdan kesediaan membayar pengunjung wisata alam Bantimurung. Penelitian dilaksanakan pada bulan Januari sampai dengan April 2013 di kawasan wisata alam Bantimurung, Sulawesi Selatan dengan metode biaya perjalanan berbasis zona. Pengambilan sampel dilaksanakan dengan metode convenience sampling, dengan jumlah sampel sebanyak 117. Analisis harga optimal dan kesediaan membayar pengunjung wisata alam Bantimurung dilakukan dengan membuat fungsi permintaan wisata yang kemudian mensimulasikan harga tiket masuk kedalam fungsi persamaan permintaan wisata. Hasil penelitian menunjukkan bahwa harga optimal tiket masuk berada pada harga Rp75.000. Pada harga optimal tiket masuk sebesarRp75.000 diperoleh penerimaan sebesar Rp18.230.700.000. Nilai kesediaan membayar rata-rata dari pengunjung adalah sebesar Rp118.032, dengan harga tiket masuk sebesar Rp75.000 maka, rata-rata pengunjung akan mendapatkan surplus konsumen sebesar Rp43.032. Jika yang diinginkan oleh pengelola adalah kenaikan jumlah penerimaan, maka harga tiket masuk dapat dinaikkan menjadi Rp75.000.
 
Publisher Pusat Penelitian dan Pengembangan Sosial, Ekonomi, Kebijakan dan Perubahan Iklim
 
Contributor

 
Date 2016-12-31
 
Type info:eu-repo/semantics/article
info:eu-repo/semantics/publishedVersion

 
Format application/pdf
 
Identifier http://ejournal.forda-mof.org/ejournal-litbang/index.php/JPSEK/article/view/742
10.20886/jpsek.2016.13.3.155-163
 
Source Jurnal Penelitian Sosial dan Ekonomi Kehutanan; Vol 13, No 3 (2016): Jurnal Penelitian Sosial dan Ekonomi Kehutanan; 155-163
Jurnal Penelitian Sosial dan Ekonomi Kehutanan; Vol 13, No 3 (2016): Jurnal Penelitian Sosial dan Ekonomi Kehutanan; 155-163
2502-4221
1979-6013
 
Language eng
 
Relation http://ejournal.forda-mof.org/ejournal-litbang/index.php/JPSEK/article/view/742/pdf
http://ejournal.forda-mof.org/ejournal-litbang/index.php/JPSEK/article/downloadSuppFile/742/397
 
Rights Copyright (c) 2016 Jurnal Penelitian Sosial dan Ekonomi Kehutanan
http://creativecommons.org/licenses/by-nc-sa/4.0