Kualitas Layanan dan Loyalitas Pasien (Studi pada Rumah Sakit Umum Swasta di Kota Singaraja–Bali)
Journal of Management and Entrepreneurship
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Title |
Kualitas Layanan dan Loyalitas Pasien (Studi pada Rumah Sakit Umum Swasta di Kota Singaraja–Bali)
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Creator |
Gunawan, Ketut
Djati, S. Pantja |
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Subject |
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Service quality, loyalty patient and private general hospital in the town of singaraja - Bali. |
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Description |
This Study aims to determine the influence of Service Quality dimensions of patien loyalty Private Hospital in the town of Singaraja – Bali, which include: first, the influence of the Service Quality to the Loyalty of patiens simultaneusly; secondly, the influence of Service Quality to the loyalty of patiens partially; third, the most dominan dimension inflence patien loyalty. Individual analysis unit is connected with the analysis of the organization, in which General Hospital patiens in the town of Singaraja – Bali. By using Slovin formula, this study of 100 patiens from 57.695 private General Hospital in the town of Singaraja – Bali, namely : Karya Darma Usada General Hospital, Kerta Usada General Hospital, Parama Sidi General Hospital and TNI General Hospital. Technique of data collecting conducted interviews using a questionnaire and model absorvasi techniques. To examine the pattern of relationships which formed the model, use analysis tools which can explain simultaneusly and the partially relations, which a multivariate using SPSS versian 15. The results of this study indicate that: first, Service Quality which consists of Tangible, Reliability, Responsiveness, Assurance, and Empathy simultaneously influence on Patient Loyalty; second, Quality Services consist of Tangible, Reliability, Responsiveness, Assurance, and Empathy partially influential on Patient Loyalty; third, Reliability is a dimension that has a dominant influence on patient loyalty.
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Publisher |
Institute of Research and Community Outreach - Petra Christian University
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Contributor |
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Date |
2011-09-30
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Type |
info:eu-repo/semantics/article
info:eu-repo/semantics/publishedVersion — |
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Format |
application/save
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Identifier |
http://jurnalmanajemen.petra.ac.id/index.php/man/article/view/18242
10.9744/jmk.13.1.32-39 |
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Source |
Jurnal Manajemen dan Kewirausahaan (Journal of Management and Entrepreneurship); Vol 13, No 1 (2011): MARCH 2011; 32-39
1411-1438 |
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Language |
eng
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Relation |
http://jurnalmanajemen.petra.ac.id/index.php/man/article/view/18242/18110
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Coverage |
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