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Congress Destination Attractiveness: The Case of Supply-Side of Business Tourism in Slovenia

Academica Turistica - Tourism and Innovation Journal

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Title Congress Destination Attractiveness: The Case of Supply-Side of Business Tourism in Slovenia
 
Creator Sikošek, Marijana
 
Description The purpose of the article is to research which attractiveness attributes of a congress destination are those that are important for visiting the congress destination and association meeting, namely from the point of view of the supply-side of business tourism, meaning meeting planners (buyers), suppliers, intermediaries and special agencies. The article redefines the dimensions of visiting a congress destination and the research concept of the supply-side of business tourism. On this basis, we developed a new multidimensional construct (model) of congress destination visit, which takes into consideration three aspects: the destination, venue and business event aspects as the foundation of the supply-side of congress tourism. Based on previous research, we developed a model of attractiveness attributes for each individual aspect which contributes to the visiting of the congress destination. The aim of the research is to contribute to a more comprehensive understanding of the supply-side of congress tourism in a multidimensional analysis of attractiveness attributes of a congress destination which constitute important factors for visiting.Keywords: congress destination attractiveness, business tourism, conference attributes, congress destination attributes, venue attributes, congress destination visit
 
Publisher Academica Turistica - Tourism and Innovation Journal
 
Contributor —
 
Date 2020-07-10
 
Type info:eu-repo/semantics/article
info:eu-repo/semantics/publishedVersion
—
 
Format application/pdf
 
Identifier http://academica.turistica.si/index.php/AT-TIJ/article/view/213
 
Source Academica Turistica - Tourism and Innovation Journal; Vol 13, No 1 (2020)
2335-4194
1855-3303
 
Language eng
 
Relation http://academica.turistica.si/index.php/AT-TIJ/article/view/213/83
 
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