AN ANALYSIS OF THE EFFECT OF SERVICE QUALITY ON SATISFACTION AND LOYALTY WITH ISLAMIC ECONOMIC APPROACH (STUDY ON BMT MEMBERS IN PUSKOPSYAH JAMBI)
Al-Masraf: Jurnal Lembaga Keuangan Perbankan
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Title |
AN ANALYSIS OF THE EFFECT OF SERVICE QUALITY ON SATISFACTION AND LOYALTY WITH ISLAMIC ECONOMIC APPROACH (STUDY ON BMT MEMBERS IN PUSKOPSYAH JAMBI)
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Creator |
FITRI, LUCKY ENGGRANI
RIDHWAN, RIDHWAN HARDIANSYAH, OKHI FAJAR |
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Subject |
Financial Institutions and Banks
BMT, Satisfaction and Loyalty, Service Quality |
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Description |
This study aimed to determine the effect of service quality on satisfaction and loyalty of Baitul Maal Wa Tamwil (BMT) members who become members of the Sharia Cooperative Center (PUSKOPSYAH) in Jambi. The development of BMT in Jambi is quite slow compared to other provinces on the SumatraIsland; so this research was carried out in Jambi City. This research design used quantitative methods with a survey approach. The type of data used was primary data. Primary data were obtained through distributing questionnaires to respondents who members of five BMTs become members of PUSKOPSYAH in Jambi, with a total sample of 140 respondents taken using the purposive sampling method. Quantitative data was processed using the Structural Equation Model (SEM) method with SmartPLS 3 software. From the results of this study showed that Service Quality has a significant effect on satisfaction and satisfaction has significant effect on loyalty. Meanwhile, Service Quality variable does not significantly influence the loyalty of BMT members
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Publisher |
Prodi Manaj. Perbankan Syariah Fakultas Ekonomi dan Bisnis Islam – UIN Imam Bonjol Padang
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Contributor |
—
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Date |
2019-12-20
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Type |
info:eu-repo/semantics/article
info:eu-repo/semantics/publishedVersion Peer-reviewed Article Survey/Interview |
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Format |
application/pdf
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Identifier |
http://journal.febi.uinib.ac.id/index.php/almasraf/article/view/268
10.15548/al-masraf.v4i2.268 |
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Source |
Al-Masraf : Jurnal Lembaga Keuangan dan Perbankan; Vol 4, No 2 (2019): Juli - Desember 2019; 201-214
2528-5637 2528-5629 |
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Language |
eng
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Relation |
http://journal.febi.uinib.ac.id/index.php/almasraf/article/view/268/288
http://journal.febi.uinib.ac.id/index.php/almasraf/article/downloadSuppFile/268/268 |
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Rights |
Copyright (c) 2019 Al-Masraf : Jurnal Lembaga Keuangan dan Perbankan
http://creativecommons.org/licenses/by-nc-sa/4.0 |
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