Record Details

ALTERNATIVES OF REDUCING COSTS OF PROMOTION ACTIVITY IN THE TOURISM FIELD

Ecoforum Journal

View Archive Info
 
 
Field Value
 
Title ALTERNATIVES OF REDUCING COSTS OF PROMOTION ACTIVITY IN THE TOURISM FIELD
 
Creator CONDRATOV, Iulian; Stefan cel Mare University of Suceava
FĂDUR, Mihaela; Stefan cel Mare University of Suceava
 
Subject Marketing; Innovations
promotion; Content Management System; website; social networks; marketing information communication
 
Description The touristic industry was seriously affected by the economic crisis. It started to be clear from the end of 2008, and from the beginning of 2009 the indicators of touristic demand showed considerable discounts. The present work treats aspects related to the manner in which Internet led to the modification of the method of developing the commercial and marketing relations in the tertiary sector, generally, and, especially, referring to the touristic sector.
 
Publisher Association of Educational and Cultural Cooperation Suceava from Stefan cel Mare Universit
 
Date 2012-07-28
 
Type Peer-reviewed Article
 
Format application/pdf
 
Identifier http://www.ecoforumjournal.ro/index.php/eco/article/view/16
 
Source Ecoforum Journal; Vol 1, No 1 (2012)
 
Language en
 
Rights An copyright form will have to accompany your submission (the signed copyright form has to be scanned). You can get the .PDF form version on-line (see the link bellow). Authors are responsible for obtaining any security clearances. All authors have to sign the copyright transfer form. There are some restrictions regarding the length of the copyright file, so please read carefully the instruction provided there.