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Co-Creation of Public Services; Levels of Customers’ Participation
Advanced Journal of Social Science
View Archive Info| Field | Value | |
| Title |
Co-Creation of Public Services; Levels of Customers’ Participation
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| Creator |
Damkuviene, Milda
Petukiene, Evandzelina |
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| Subject |
community engagement and advocacy, customer participation, service co-creation, participation levels
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| Description |
Customer participation is one of the critical research issues in service management. This study draws on the client participation concept to explore the content and levels of customer participation in public services (Lithuanian elderships). By integrating Unified Service theory, Service Dominant logic, and using a research design with 12 interviews and 600 participating customer survey, the study confirms the three level customer participation model, identifies four categories of participating customers and shows how sociodemographic characteristics affect customer participation level. Data suggest that public service providers need to pay attention to customer participation management (identification, selection, education and motivation).
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| Publisher |
AIJR Publisher
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| Date |
2018-04-15
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| Type |
info:eu-repo/semantics/article
info:eu-repo/semantics/publishedVersion Survey Articles |
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| Format |
application/pdf
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| Identifier |
https://journals.aijr.in/index.php/ajss/article/view/466
10.21467/ajss.2.1.40-47 |
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| Source |
Advanced Journal of Social Science; Vol. 2 No. 1 (2018); 40-47
2581-3358 10.21467/ajss.2.1.2018 |
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| Language |
eng
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| Relation |
https://journals.aijr.in/index.php/ajss/article/view/466/151
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| Rights |
Copyright (c) 2018 Milda Damkuviene, Evandzelina Petukiene
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