The Trust Capital and the 4 E Supporting the Theory and Practice of the Firm
Ecoforum Journal
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Title |
The Trust Capital and the 4 E Supporting the Theory and Practice of the Firm
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Creator |
Alexandru, Trifu; Petre Andrei University of Iasi
Loredana, Terec Vlad |
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Subject |
ethnics, economy
economics; efficiency; efficacy; ethic; brand; trust |
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Description |
Any entity in the market economy serves the needs expressed by customers and clients. Meeting their needs by providing quality products and services as well as reliability and by proving the possibility of coping with the permanently changing competitive conditions also ensures the development of certain components related to customer psychology, namely trust and loyalty. Economics, efficiency, efficacy and ethic (the 4 E) represent the framework of the well-functioning of a firm, both in interior, and in relationships with the environment. The ethic gives the quality of this mechanism to differentiate the firm the other from the same market.
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Publisher |
Association of Educational and Cultural Cooperation Suceava from Stefan cel Mare Universit
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Date |
2013-09-15
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Type |
Peer-reviewed Article
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Format |
application/pdf
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Identifier |
http://www.ecoforumjournal.ro/index.php/eco/article/view/7
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Source |
Ecoforum Journal; Vol 2, No 1 (2013); 8
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Language |
en
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Rights |
An copyright form will have to accompany your submission (the signed copyright form has to be scanned). You can get the .PDF form version on-line (see the link bellow). Authors are responsible for obtaining any security clearances. All authors have to sign the copyright transfer form. There are some restrictions regarding the length of the copyright file, so please read carefully the instruction provided there.
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