Record Details

Industry-wide competitiveness assessment through fuzzy synthetic evaluation: the case of cement industry

The Journal of Business Economics and Management

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Field Value
 
Title Industry-wide competitiveness assessment through fuzzy synthetic evaluation: the case of cement industry
 
Creator Ulubeyli, Serdar
 
Subject cement industry
competitive forces
competitiveness assessment
five forces
fuzzy sets
fuzzy synthetic evaluation
industry-wide competition
quantification model
 
Description This study aims to develop a fuzzy force assessment model (FFAM) for quantifying industry-wide competition conditions (ccs) using five-force framework. It employed fuzzy synthetic evaluation to assess ccs of forces and industry, and real case of Turkish cement industry was demonstrated. As a result, FFAM provides a comprehensive and practical device. As empirical findings, ccs in cement industry are medium-to-high, and pressure from substitutes is the most effective force, followed by intensity of competitors’ rivalry, bargaining power of buyers, bargaining power of suppliers, and threat of entrants. Consequently, this study is first to propose a structured and fuzzy five-force quantification model and to assess ccs in cement industry.
 
Publisher VGTU Press Technika
 
Date 2017-02-05
 
Type info:eu-repo/semantics/article
info:eu-repo/semantics/publishedVersion
Peer-reviewed Article
 
Format application/pdf
 
Identifier https://journals.vgtu.lt/index.php/JBEM/article/view/745
10.3846/16111699.2016.1218927
 
Source Journal of Business Economics and Management; Vol 18 No 1 (2017); 35-53
2029-4433
1611-1699
 
Language eng
 
Relation https://journals.vgtu.lt/index.php/JBEM/article/view/745/553