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A Study of User Adoption Factors of Mobile Banking Services Based on the Trust and Distrust Perspective

International Business and Management

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Title A Study of User Adoption Factors of Mobile Banking Services Based on the Trust and Distrust Perspective
 
Creator Huili, YAO
Shanzhi, LIU
Yinghui, YUAN
 
Subject
Mobile banking; Adoption; Trust; Distrust

 
Description A large numbers of banks have paid attention to promote the Mobile banking service because this could provide real-time services ubiquitously and reduce the operating cost. However, the existence of risk and uncertainty in mobile banking may cause lack of trust so that consumers have pause and ponder to this services. Firstly, according to the differences between trust and distrust relationship, this article sets sight that the users’ adoption to mobile banking is decided by the trust and distrust. Distrust is mainly affected by uncertainty avoidance, perceived cost, perceived risk; in the meanwhile, trust is influenced by the trust propensity, consumer cognition, perceived benefit and system quality. Finally, we build the adoption model based on the perspective of trust and distrust in order to provide a theoretical reference to mobile banking prolongation. Key words: Mobile banking; Adoption; Trust; Distrust
 
Publisher Canadian Research & Development Center of Sciences and Cultures
 
Contributor Client-based analysis in non-contractual customer relationships circumstances: model extension and empirical research (item number 71171100), National Natural Science Fund Project.
 
Date 2013-05-31
 
Type info:eu-repo/semantics/article
info:eu-repo/semantics/publishedVersion
Peer-reviewed Article

 
Format application/pdf
 
Identifier http://www.cscanada.net/index.php/ibm/article/view/j.ibm.1923842820130602.1040
10.3968/j.ibm.1923842820130602.1040
 
Source International Business and Management; Vol 6, No 2 (2013): International Business and Management; 9-14
1923-8428
1923-841X
 
Language eng
 
Relation http://www.cscanada.net/index.php/ibm/article/view/j.ibm.1923842820130602.1040/pdf
 
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