Since 2014
Sustainability in the Nonprofit Sector: Communication Strategies to Increase the Bottom Line
Advances in Business Research
View Archive Info| Field | Value | |
| Title |
Sustainability in the Nonprofit Sector: Communication Strategies to Increase the Bottom Line
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| Creator |
Burgess-Wilkerson, Barbara; Winthrop University
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| Subject |
Business; Communications;
Communication; Nonprofit sector; |
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| Description |
This paper explores the impact of communications management strategies in the sustainability of community-based organizations (CBOs) and faith-based organizations (FBOs). Several communication challenges prevalent among nonprofits in Southwestern PA are identified and communication strategies for improving the bottom line are provided as a viable solution. This paper will be of interest to consultants, academics and nonprofit leaders who seek to undertsand and address financial sustainability through effective communication management strategies.
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| Publisher |
Tarleton State University and the University of Arkansas - Fort Smith
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| Contributor |
—
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| Date |
2011-12-05
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| Type |
info:eu-repo/semantics/article
info:eu-repo/semantics/publishedVersion Peer-reviewed Articles Communication strategies; |
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| Format |
application/pdf
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| Identifier |
http://journals.sfu.ca/abr/index.php/abr/article/view/77
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| Source |
Advances in Business Research; Vol 2, No 1 (2011); 247-255
2641-5208 2153-6511 |
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| Language |
eng
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| Relation |
http://journals.sfu.ca/abr/index.php/abr/article/view/77/51
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| Rights |
Authors who publish with this journal agree to the following terms:Authors retain copyright and grant the journal right of first publication with the work simultaneously licensed under a Creative Commons Attribution License that allows others to share the work with an acknowledgement of the work's authorship and initial publication in this journal.Authors are able to enter into separate, additional contractual arrangements for the non-exclusive distribution of the journal's published version of the work (e.g., post it to an institutional repository or publish it in a book), with an acknowledgement of its initial publication in this journal.Authors are permitted and encouraged to post their work online (e.g., in institutional repositories or on their website) prior to and during the submission process, as it can lead to productive exchanges, as well as earlier and greater citation of published work (See The Effect of Open Access).
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