Record Details

Roles of Thai Small and Medium Enterprises under Creative Economy

NIDA Economic Review Journal

View Archive Info
 
 
Field Value
 
Title Roles of Thai Small and Medium Enterprises under Creative Economy
 
Creator Pholphirul, Piriya Pholphirul
 
Description Most small and medium enterprises (SMEs) have acquired the status ofbeing either “creators” or “outsourcers”, the latter referring to SMEs that are partof the production chain of large companies. Different roles in the production valuechain lead to business strategies that vary for each type of creative industry. ThoseSMEs face many obstacles and challenges, such as an inability to meet the needsof the consumer, reliance on large companies for the distribution or delivery oftheir products to the market (The Humdrum Factor); problems adapting existingproducts to suit the needs of some markets; overlooking the importance ofintellectual property (IP) registration for creative products; and not being able toobtain adequate sources of funding, especially for those that do not have thenecessary collateral. Therefore, the following strategies have been proposed inorder to develop SMEs into becoming creative enterprises.
 
Publisher Development Economic Review
พัฒนาการเศรษฐกิจปริทรรศน์
 
Date 2013-01-01
 
Type info:eu-repo/semantics/article
info:eu-repo/semantics/publishedVersion
Peer-reviewed Article
 
Format application/pdf
 
Identifier https://tci-thaijo.org/index.php/NER/article/view/22677
 
Source Development Economic Review; Vol 7 No 1 (2556): NIDA Economic Review Journal; 205
พัฒนาการเศรษฐกิจปริทรรศน์; Vol 7 No 1 (2556): NIDA Economic Review Journal; 205
1906-2540
 
Language eng
 
Relation https://tci-thaijo.org/index.php/NER/article/view/22677/19397
 
Rights Copyright (c) 2017 Development Economic Review (พัฒนาการเศรษฐกิจปริทรรศน์)