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ANALISIS SIKAP NASABAH TERHADAP PERBANKAN SYARIAH DI SUMATERA BARAT

Maqdis: Jurnal Kajian Ekonomi Islam

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Field Value
 
Title ANALISIS SIKAP NASABAH TERHADAP PERBANKAN SYARIAH DI SUMATERA BARAT
 
Creator ANDESPA, RONI
 
Subject Economy and Business
Business Management, Customer Attitude, Customer Behavior, Islamic Bank
 
Description The theme of the research is: sharia business management. The objective of this research is to analyze customer attitude toward syariah bank in West Sumatera. The object of research is sharia bank in West Sumatra. The variables studied were: administrative cost, service, service diversity and location. The sample of research is 100 customer. Data analysis using fishbein analysis. The result of research is: customer attitude toward syariah bank is good enough to attribute in the form of price, service, service diversity and location. This can be seen from the total index of attitudes obtained that is equal to 53.9992. The service attribute has the largest attitude index, with the value of 16.1435, while the location attribute has the smallest index that is 11.8012. Thus, service attributes have the greatest contribution in determining the attitude of customers to sharia banks.
 
Publisher Universitas Islam Negeri Imam Bonjol Padang
 
Contributor —
 
Date 2018-06-01
 
Type info:eu-repo/semantics/article
info:eu-repo/semantics/publishedVersion
Peer-reviewed Article
Survey/Interview
 
Format application/pdf
 
Identifier http://journal.febi.uinib.ac.id/index.php/maqdis/article/view/160
10.15548/maqdis.v3i1.160
 
Source Maqdis : Jurnal Kajian Ekonomi Islam; Vol 3, No 1 (2018): Januari - Juni 2018; 113-122
2528-5661
2528-5645
 
Language ind
 
Relation http://journal.febi.uinib.ac.id/index.php/maqdis/article/view/160/184
http://journal.febi.uinib.ac.id/index.php/maqdis/article/downloadSuppFile/160/ANALISIS%20SIKAP%20NASABAH%20TERHADAP%20PERBANKAN%20SYARIAH%20DI%20SUMATERA%20BARAT
 
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http://creativecommons.org/licenses/by-nc-sa/4.0