Record Details

FACTORS INFLUENCING TOURISM DEMAND FOR MASVINGO PROVINCE IN ZIMBABWE

European Journal of Social Sciences Studies

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Title FACTORS INFLUENCING TOURISM DEMAND FOR MASVINGO PROVINCE IN ZIMBABWE
 
Creator Matura, Phanos
 
Subject tourism, economic, psychosocial factors, Masvingo Province, Zimbabwe
 
Description The demand for tourism in Masvingo Province (Zimbabwe) is influenced by various factors which are discussed in this paper. The article seeks to examine these factors with a view to providing recommendations for increased tourism demand for the province. Since tourism is regarded as a low hanging fruit in Zimbabwe, these recommendations are quite significant. Broadly two main factors influence tourism in a country. They include economic and social-psychological factors. Economic factors include: disposable income, gross national product per capita (GNP), private consumption, cost of living, tourism prices/costs, costs of living of destinations, exchange rate differentials, relative prices among competing destinations, promotional expenditure, marketing effectiveness and physical distance. On the other hand, the social-psychological factors include: demographic, motivational, travel preferences, benefits sought, images of destinations awareness of opportunities, cognitive distances, attitudes, amount of leisure time, paid vacations, past experience, health and safety considerations and the like.  Article visualizations:
 
Publisher European Journal of Social Sciences Studies
 
Contributor —
 
Date 2018-06-12
 
Type info:eu-repo/semantics/article
info:eu-repo/semantics/publishedVersion
—
 
Format application/pdf
 
Identifier https://oapub.org/soc/index.php/EJSSS/article/view/378
 
Source European Journal of Social Sciences Studies; Volume 3, Issue 1, 2018
2501-8590
2501-8590
 
Language eng
 
Relation https://oapub.org/soc/index.php/EJSSS/article/view/378/957
 
Rights Copyright (c) 2018 Phanos Matura
http://creativecommons.org/licenses/by/4.0