Record Details

Analysis of Tidung Island Tourist Perceptions and Preferences Using Importance Performance Analysis Method

The Journal of Economic Development, Environment and People

View Archive Info
 
 
Field Value
 
Title Analysis of Tidung Island Tourist Perceptions and Preferences Using Importance Performance Analysis Method
 
Creator SYAHIDDIN, Muhamad
UNTARI, Dhian Tyas
PARYONO, P
 
Subject Economic Development; Social Sciences; Management
Perception; Preference; Tidung Island; Importance Performance Analysis

 
Description The purpose of this research is; A) mapping the perception of tourists on Tidung Island tourism, b) mapping the preferences of tourists on Tidung Island tour. Primary data were obtained from questionnaires distributed to Jakarta citizen (as potential tourists) and tourists (as existing customers), a total of 60 respondents. Aspects in the study include; Product, promotion, transportation, price and service. The Important Performance Analysis (IPA) method is used to analyze the data. The results showed that; Cleanliness and appearance of the site is still considered less attractive by the public in general. There is a GAP between the perceptions of the preference of potential tourists and existing tourists. So to maintain the sustainability of tourism on the Tidung Island, then the cleanliness and appearance of tourist sites should be improved by administrators of Tidung Island
 
Publisher Spiru Haret University
 
Contributor Dikti
 
Date 2018-08-03
 
Type info:eu-repo/semantics/article
info:eu-repo/semantics/publishedVersion

Aspects of perception in the study include; Product aspect, promotion aspect, transportation aspect, price aspect and service aspect. Whereas, in the preference aspect of coverage; Aspects of product information, aspects of existing products, promotion as
 
Format application/pdf
text/html
 
Identifier http://ojs.spiruharet.ro/index.php/jedep/article/view/jedep.v7i2.580
10.26458/jedep.v7i2.580
 
Source Journal of Economic Development, Environment and People; Vol 7, No 2 (2018); 22-29
2285-3642
 
Language eng
 
Relation http://ojs.spiruharet.ro/index.php/jedep/article/view/jedep.v7i2.580/pdf
http://ojs.spiruharet.ro/index.php/jedep/article/view/jedep.v7i2.580/html
 
Coverage Tidung Island Jakarta
Mamping the percention of tourist in Tidung Island
60 tourists
 
Rights Copyright (c) 2018 Muhamad SYAHIDDIN, Dhian Tyas UNTARI, P PARYONO
http://creativecommons.org/licenses/by-nc-sa/4.0