Since 2014
PETA PERSEPSI KONSUMEN TERHADAP ATRIBUT RUMAH TINGGAL DI SURABAYA
Journal of Management and Entrepreneurship
View Archive Info| Field | Value | |
| Title |
PETA PERSEPSI KONSUMEN TERHADAP ATRIBUT RUMAH TINGGAL DI SURABAYA
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| Creator |
Anastasia, Njo
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| Subject |
—
Map perception, neighbourhood attributes, location attributes, price attributes, physical attributes. |
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| Description |
This study aimed to map consumer perceptions of residential attributes, namely the neighbourhood, location, price, and physical. The research method was descriptive that data obtained through questionnaires to sample number of 384 respondents in some residential estate of East and West Surabaya. The results showed that consumers prioritize neighbourhood attributes of public facilities (water, electricity, telephone) and social amenities (markets, transportation, places of worship). The most priority of location was the distance to school and traditional markets.
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| Publisher |
Institute of Research and Community Outreach - Petra Christian University
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| Contributor |
—
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| Date |
2013-09-01
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| Type |
info:eu-repo/semantics/article
info:eu-repo/semantics/publishedVersion — |
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| Format |
application/pdf
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| Identifier |
http://jurnalmanajemen.petra.ac.id/index.php/man/article/view/18774
10.9744/jmk.15.2.141-152 |
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| Source |
Jurnal Manajemen dan Kewirausahaan; Vol 15, No 2 (2013): SEPTEMBER 2013; 141-152
1411-1438 |
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| Language |
eng
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| Relation |
http://jurnalmanajemen.petra.ac.id/index.php/man/article/view/18774/18498
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| Coverage |
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