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Events strategies to increase competitiveness by the organizations that communicate through events
International Journal of Economic Practices and Theories
View Archive Info| Field | Value | |
| Title |
Events strategies to increase competitiveness by the organizations that communicate through events
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| Creator |
Moise, Daniel
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| Subject |
Economics
competitiveness, communication channels, events strategies G14 |
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| Description |
The identification of the factors that influence the features that characterize the events realized by the organizations, for and from Romania, in order to increase their competitiveness on the European market, within a sustainable development in a regional context, given the dimensions of economic growth in Romania and ways to better the competitiveness of regions.The use of different types of channels to communicate with the direct and indirect audience of an event, and new ways to extend the impact of the event upon the audience, with a view to changing their behavior and perception towards the organization.
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| Publisher |
International Journal of Economic Practices and Theories
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| Contributor |
—
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| Date |
2015-05-15
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| Type |
info:eu-repo/semantics/article
info:eu-repo/semantics/publishedVersion Peer-reviewed Article |
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| Format |
application/pdf
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| Identifier |
http://www.ijept.org/index.php/ijept%20/article/view/Events_strategies_to_increase_competitiveness_by_the_organizations_that_communicate_through_events
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| Source |
International Journal of Economic Practices and Theories; Vol 5, No 3 (2015): Special issue on Competitiveness and Economic & Social Cohesion; 328-333
2247 – 7225 |
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| Language |
eng
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| Relation |
http://www.ijept.org/index.php/ijept%20/article/view/Events_strategies_to_increase_competitiveness_by_the_organizations_that_communicate_through_events/pdf_124
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