Record Details

Corporate Reputation and Shareholder Engagement Impact on Companies' Success in Croatia

GSTF Journal on Business Review

View Archive Info
 
 
Field Value
 
Title Corporate Reputation and Shareholder Engagement Impact on Companies' Success in Croatia
 
Creator Omazić, Mislav Ante
Rubčić, Alen
 
Description In a business community shareholder activists areoften perceived as a group with hidden agenda, whether it issocial, economical, environmental, value based or any other, thatcould have impact on companies’ reputation. On the other handthis type of activism is becoming an increasingly sophisticatedstrategy of engagement, which exploits shareholders rights toengage companies on particular issues that are important tothem. Although activism can take many forms, shareholders intransitional economies such as Croatia are still showing highlevel of passivity and inertia. On parallel basis corporateresponsibility as an integrative model directly reflectingcorporate reputation is gaining exponential attraction since it ismore widely perceived as a new strategic source of competitiveadvantage. In that sense this paper explores reputationalinteraction between corporations and one of their most powerfulstakeholders, its shareholders. The research within this paper isfocused on Croatian companies and is covering several aspects ofshareholder activism. In this paper authors are trying to describereasons behind passive investors' community and why theyshould act as a more vibrant corrective factor for possibly poorcorporate governance.
 
Publisher GSTF Journal on Business Review (GBR)
 
Date 2017-12-28
 
Type info:eu-repo/semantics/article
info:eu-repo/semantics/publishedVersion
Peer-reviewed Article
 
Format application/pdf
 
Identifier http://dl6.globalstf.org/index.php/gbr/article/view/725
 
Source GSTF Journal on Business Review (GBR); Vol 2 No 4 (2013): Journal on Business Review (GBR)
2251-2888
2251-2888
 
Language eng
 
Relation http://dl6.globalstf.org/index.php/gbr/article/view/725/669
 
Rights Copyright (c) 2013 GSTF Journal on Business Review (GBR)