ROMANIAN TOURISM PROMOTION
The USV Annals of Economics and Public Administration
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Title |
ROMANIAN TOURISM PROMOTION
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Creator |
Alexandru Nedelea; 'Ştefan cel Mare' University of Suceava, Romania
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Description |
The tourism industry is unlike any other because, instead of a product, you are selling a place and all the things it has to offer. You are competing with the entire world every time you promote tourism in a given destination, and this high level of competition demands a creative and unique approach. To be successful, your marketing should constantly put forth the best possible image of your destination, while creating interest on a broad scale in as many ways as possible. Romania has to conceive an efficient promotional mix in order to attract more tourists.
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Publisher |
Editura Universitatii Ştefan cel Mare din Suceava
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Contributor |
—
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Date |
2018-02-26
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Type |
—
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Format |
application/pdf
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Identifier |
http://www.seap.usv.ro/annals/ojs/index.php/annals/article/view/1019
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Source |
The USV Annals of Economics and Public Administration; Vol 17, No 2(26) (2017); 69-75
The USV Annals of Economics and Public Administration; Vol 17, No 2(26) (2017); 69-75 |
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Language |
en
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