Record Details

ROMANIAN TOURISM PROMOTION

The USV Annals of Economics and Public Administration

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Field Value
 
Title ROMANIAN TOURISM PROMOTION
 
Creator Alexandru Nedelea; 'Ştefan cel Mare' University of Suceava, Romania
 
Description The tourism industry is unlike any other because, instead of a product, you are selling a place and all the things it has to offer. You are competing with the entire world every time you promote tourism in a given destination, and this high level of competition demands a creative and unique approach. To be successful, your marketing should constantly put forth the best possible image of your destination, while creating interest on a broad scale in as many ways as possible. Romania has to conceive an efficient promotional mix in order to attract more tourists.
 
Publisher Editura Universitatii Ştefan cel Mare din Suceava
 
Contributor
 
Date 2018-02-26
 
Type

 
Format application/pdf
 
Identifier http://www.seap.usv.ro/annals/ojs/index.php/annals/article/view/1019
 
Source The USV Annals of Economics and Public Administration; Vol 17, No 2(26) (2017); 69-75
The USV Annals of Economics and Public Administration; Vol 17, No 2(26) (2017); 69-75
 
Language en