Since 2014
Fair trade coffee potential market in Italy: a roaster sector analysis
Rivista di Economia Agraria
View Archive Info| Field | Value | |
| Title |
Fair trade coffee potential market in Italy: a roaster sector analysis
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| Creator |
Pedini, Sérgio; Instituto Federal de Educação, Ciência de Tecnologia do Sul de Minas, Campus Machado, Brazil
Cecchini, Lucio; Department of Agricultural, Food and Environmental Sciences, University of Perugia, Italy Santucci, Fabio Maria; Department of Agricultural, Food and Environmental Sciences, University of Perugia, Italy |
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| Subject |
Fair Trade Movement; coffee; ethical food; economic development; product quality
L15; O13; P45; P46; Q17 |
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| Description |
This paper analyses the Italian coffee market within the Fair Trade Movement - FTM. Coffee is one of the main commodities and the most important FTM product, but with a low Italian participation. This research aims at analyzing the Italian roasters, including their current behavior and their potential. All Italian roasting companies have been contacted, but only 54 out of 567 have responded. The results indicate a low level of knowledge about the FTM requirements. Consequently, the Italian companies are losing this opportunity to exploit this market segment. Italian roasters should acquire more information about the FTM and its potentials, as to enter more aggressively into FTM markets, combining with the consolidated fame of the Italian coffee.
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| Publisher |
Firenze University Press
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| Contributor |
—
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| Date |
2018-02-14
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| Type |
info:eu-repo/semantics/article
info:eu-repo/semantics/publishedVersion — — |
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| Format |
application/pdf
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| Identifier |
http://www.fupress.net/index.php/rea/article/view/22661
http://www.fupress.net/index.php/rea/article/download/22661/20658 10.13128/REA-22661 |
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| Source |
Rivista di Economia Agraria; Vol 72, No 2 (2017); 195-214
REA Italian Review of Agricultural Economics Rivista di Economia Agraria; Vol 72, No 2 (2017); 195-214 2281-1559 0035-6190 |
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| Language |
eng
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| Relation |
10.13128/REA-22661
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| Rights |
The authors retain all rights to the original work without any restrictions.License for Published ContentsThis work is distribuited with Creative Commons Attribuzione 4.0 Internazionale. You are free to copy, distribute and transmit the work, and to adapt the work. You must attribute the work in the manner specified by the author or licensor (but not in any way that suggests that they endorse you or your use of the work).Licence scheme | Legal codeLicense for MetadataActa published articles metadata are dedicated to the public domain by waiving all publisher's rights to the work worldwide under copyright law, including all related and neighboring rights, to the extent allowed by law.You can copy, modify, distribute and perform the work, even for commercial purposes, all without asking permission.Licence scheme | Legal code
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