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A STUDY ON ATTITUDE OF CUSTOMERS TOWARDS PLASTIC MONEY

Scholedge International Journal of Management & Development

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Title A STUDY ON ATTITUDE OF CUSTOMERS TOWARDS PLASTIC MONEY
 
Creator Shay, Swapnil
Pathak, Vandna
 
Description The sector that is the backbone and heart of a county’s economy is banking. The recent past experience reveals that India is on the fastest way in growing economy. This may due to globalization, financial deregulation and improvement in recent technology. The innovative banking technology is supposed to be the hook of the banking business elephant of India. The boon of innovation to the public in banking sector is the introduction of Asynchronized Transfer Machine cards, practically known as Automatic Teller Machine Card. The ATM cards habit is fast catching up even among the middle classes in the Country because of convenience associated with this new instrument and same is introduced by the banker for the both side benefits. ATMs are one of the ways that made the money more liquid than before. The 21st century witnessed a big boom in the ATM card usage. People prefer to carry ATM cards rather than carry cash and currency notes for safety and security. Cash transactions are considerably reduced in cities and credit transactions. But at the same time the cheque is continuing to dominate with the inland and foreign business traffic. The ATM cards and travelers' cheque show a global spread during the 21st century.
 
Publisher Scholedge R&D Center
 
Contributor
 
Date 2015-05-27
 
Type info:eu-repo/semantics/article
info:eu-repo/semantics/publishedVersion
Peer-reviewed Article
 
Format application/pdf
 
Identifier http://www.thescholedge.org/index.php/sijmd/article/view/11
 
Source Scholedge International Journal of Management & Development ISSN 2394-3378; Vol 1, No 3 (2014); 1-8
2394-3378
 
Language eng
 
Relation http://www.thescholedge.org/index.php/sijmd/article/view/11/11
 
Rights Copyright (c) 2015 Scholedge International Journal of Management & Development ISSN 2394-3378
http://creativecommons.org/licenses/by-nc/4.0