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Customer Relationship management and knowledge Management enhancing on innovation Competence: Case Study
International Journal of Management and Information Technology
View Archive Info| Field | Value | |
| Title |
Customer Relationship management and knowledge Management enhancing on innovation Competence: Case Study
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| Creator |
li, Ming
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| Description |
Customer Relationship management (CRM) oriented knowledge management focus on customer knowledge more valuable to the company. The integration of customer relationship management and knowledge management concepts on process level are beneficial for both management approaches. Therefore, the aim of this paper is to examine and elaborate the linking between knowledge management process and customer relationship management to create a customer knowledge management (CKM) model. We need a CKM outputs impacting on business innovation. Under the objective, we studied literatures about CKM. We results are CKM process, CKM competence, CKM outputs. We have 12 ways of innovation competence and their corresponding CKM outputs. The implication of Knowledge innovation of Taiwan Semiconductor Manufacturing Company’s experience is presented.
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| Publisher |
CIRWORLD
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| Date |
2015-01-30
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| Type |
info:eu-repo/semantics/article
info:eu-repo/semantics/publishedVersion Peer-reviewed Article |
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| Format |
application/pdf
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| Identifier |
https://cirworld.com/index.php/ijmit/article/view/652
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| Source |
INTERNATIONAL JOURNAL OF MANAGEMENT & INFORMATION TECHNOLOGY; Vol 10 No 1; 1784-1800
2278-5612 |
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| Language |
eng
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| Relation |
https://cirworld.com/index.php/ijmit/article/view/652/pdf_6
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