Record Details

Mengukur Tingkat Kepuasan Pelanggan terhadap Pelayanan Biro Perjalanan Tamarind Wisata (Performance Importance Method)

Binus Business Review

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Field Value
 
Title Mengukur Tingkat Kepuasan Pelanggan terhadap Pelayanan Biro Perjalanan Tamarind Wisata (Performance Importance Method)
 
Creator Septyoari Putranto, Trias
Nana Kusdiana, Raden
 
Subject
customer satisfaction, service, travel bureau

 
Description Research aims to measure the quality of service, and to measure customer satisfaction with the service Travel Bureau (BPW). It can thus be identified variable service according to the needs and expectations of customers as well as the variables that need improvement. Samples taken in this research were customers coming to the BPW office, with a sample size of 110 customers by random sampling of 50 customers. Method of analysis used was Importance-Performance Analysis. 
 
Publisher Bina Nusantara University
 
Contributor
 
Date 2013-05-31
 
Type info:eu-repo/semantics/article
info:eu-repo/semantics/publishedVersion
Peer-reviewed Article

 
Format application/pdf
 
Identifier http://journal.binus.ac.id/index.php/BBR/article/view/1038
10.21512/bbr.v4i1.1038
 
Source Binus Business Review; Vol 4, No 1 (2013): Binus Business Review; 93-101
2476-9053
2087-1228
 
Language eng
 
Relation http://journal.binus.ac.id/index.php/BBR/article/view/1038/899
 
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