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Contribution of components of Green Supply Chain Execution-Marketing in Green Supply Chain Performance measurement-A Pilot Empirical Study of the Indian Automobile Manufacturing Sector

Archives of Business Research

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Title Contribution of components of Green Supply Chain Execution-Marketing in Green Supply Chain Performance measurement-A Pilot Empirical Study of the Indian Automobile Manufacturing Sector
 
Creator Gandhi, Mohd. Asif
 
Subject Automobile; CFA; Green Supply Chain Execution-Marketing; Green Supply Chain Performance; Green Supply Chain Practices, Indian, Manufacturing Sector; Pilot Study
 
Description This paper is one of the several extensions of the research works done by [5]. Green Supply Chain Practices have been known to have an impact on Green Supply Chain Performance [5].This paper tests empirically through a pilot study of the Indian Automobile Manufacturing Sector, the contribution of the four variables constituting the construct Green Supply Chain Execution-Marketing in Green Supply Chain Performance measurement. Also the paper establishes the reliability of the questionnaire instrument developed previously for measuring the construct Green Supply Chain Execution-Marketing and also for measuring the reliability of the four variables that constitute the construct Green Supply Chain Execution-Marketing. Further the paper establishes the correlation among these four variables. Finally this paper conducts Confirmatory Factor Analysis (CFA) to arrive at a single factor (linear combination of four variables constituting the construct Green Supply Chain Execution-Marketing) to aid in measuring the construct Green Supply Chain Execution-Marketing. Finally the paper establishes the order of contribution of the four variables constituting the construct Green Supply Chain Execution-Marketing.
 
Publisher Archives of Business Research
 
Contributor NITIE, Mumbai
Anjuman-I-Islam's Kalsekar Technical Campus, School of Engineering and Technology, Affiliated to University of Mumbai.
 
Date 2017-08-07
 
Type info:eu-repo/semantics/article
info:eu-repo/semantics/publishedVersion
Peer-reviewed Article
 
Format application/pdf
 
Identifier http://www.scholarpublishing.org/index.php/ABR/article/view/3396
10.14738/abr.58.3396
 
Source Archives of Business Research; Vol 5, No 8 (2017): Archives of Business Research
2054-7404
10.14738/abr.58.2017
 
Language eng
 
Relation http://www.scholarpublishing.org/index.php/ABR/article/view/3396/2047
 
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