Record Details

MEASURING GROCERY STORES SERVICE QUALITY IN INDONESIA: A RETAIL SERVICE QUALITY SCALE APPROACH

Studies and Scientific Researchs. Economics Edition

View Archive Info
 
 
Field Value
 
Title MEASURING GROCERY STORES SERVICE QUALITY IN INDONESIA: A RETAIL SERVICE QUALITY SCALE APPROACH
 
Creator Leonnard, Leonnard
 
Subject service quality; retail service quality approach; grocery stores; SEM
L81
 
Description The growing number of modern grocery stores in Indonesia is a challenge for each grocery store to maintain and increase their number of consumers. The success of maintaining and improving service quality will affect long-term profitability and business sustainability. Therefore, in this study, we examined consumer perceptions of service quality in one of modern grocery stores in Indonesia. Data were collected from 387 consumers of grocery stores in Jakarta, Bogor, Depok, Bekasi, Cibubur, and Subang. Structural Equation Modeling (SEM) through Maximum likelihood and Bayesian estimation was employed to analyze the data. The finding indicated that the five indicators of the retail service quality scale consisting of physical aspects, reliability, personal interactions, problem solving and policies provided  valid multi-item instruments in measuring consumer perceptions of service quality in grocery stores.
 
Publisher Vasile Alecsandri University of Bacau
 
Contributor —
 
Date 2017-12-30
 
Type info:eu-repo/semantics/article
info:eu-repo/semantics/publishedVersion
—
 
Format application/pdf
 
Identifier http://sceco.ub.ro/index.php/SCECO/article/view/397
10.29358/sceco.v0i26.397
 
Source STUDIES AND SCIENTIFIC RESEARCHES. ECONOMICS EDITION; No 26 (2017)
STUDII SI CERCETARI STIINTIFICE. SERIA STIINTE ECONOMICE; No 26 (2017)
2344-1321
2066-561X
 
Language eng
 
Relation http://sceco.ub.ro/index.php/SCECO/article/view/397/pdf
 
Rights Copyright (c) 2018 STUDIES AND SCIENTIFIC RESEARCHES. ECONOMICS EDITION