PRICING DIGITAL PRODUCTS
International Journal of Management and Information Technology
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Title |
PRICING DIGITAL PRODUCTS
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Creator |
KARAOULANIS, ANDREAS
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Subject |
Digital products; Digital pricing; Social media; models.
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Description |
Digital products are the dominant force of tomorrow. Under this reality, companies need to take under consideration many new paragons in order to determine their pricing policy, which is quite different than the traditional one when we come to digital products. Several factors that determine digital pricing are discussed in this paper, although the subject needs a deeper approach. Social media and search engines are MSPs which are crucial in terms of pricing determination for digital goods, as they are the prevalent way these products are advertised via the internet.
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Publisher |
CIRWORLD
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Date |
2015-11-30
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Type |
info:eu-repo/semantics/article
info:eu-repo/semantics/publishedVersion Peer-reviewed Article |
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Format |
application/pdf
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Identifier |
https://cirworld.com/index.php/ijmit/article/view/2028
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Source |
INTERNATIONAL JOURNAL OF MANAGEMENT & INFORMATION TECHNOLOGY; Vol 10 No 9; 2532-2535
2278-5612 |
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Language |
eng
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Relation |
https://cirworld.com/index.php/ijmit/article/view/2028/1980
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Rights |
Copyright (c) 2015 INTERNATIONAL JOURNAL OF MANAGEMENT & INFORMATION TECHNOLOGY
http://creativecommons.org/licenses/by/4.0 |
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