Record Details

Service Gap of Selected Public and Private Commercial Banks in Bangladesh

Global Disclosure of Economics and Business

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Title Service Gap of Selected Public and Private Commercial Banks in Bangladesh
 
Creator Akhter, Mst. Momena
 
Subject Service, Quality, Service gap, Expected Service, Perceived service, SERVQUAL, Bangladesh
 
Description The economy of a country is largely dependent on banking sector. In this case, Bangladesh is not exceptional. Both public and private banks play a vital role in the economy, making up one of the biggest providers of services in the Bangladesh economy. In the current banking environment, service quality is one of the main weapons, which enables the banks to differentiate from each other. It is said that service quality has become an important factor to survive and succeed in the banking sector.  Hence, providing a better service quality is vital, as banks have to compete for customers. In this paper, the factors leading to the service provider gaps in case of selected public and private commercial banks have been identified and measured and it attempts to show the relationship between the provider gaps of these banks and the gap between expected service and perceived service (customer gaps). Two public commercial banks (Janata Bank Ltd., and Agrani Bank Ltd.) and two private commercial banks (Dutch Bangla Bank Ltd., and Prime Bank Ltd.) were selected for the purpose of the study. In this paper there is an endeavor to recognize whether the service provider gaps and the customer gaps are correlated and takes into consideration the problems of organizational quality gaps where the quality losses occur. This will help the management of these banks to know where the service gaps lie and how to close the gaps for providing quality service to their clients. This study shows that the overall service gap is higher in the public commercial banks in comparison to the private commercial banks. To remove this gap and to improve the overall service quality this paper has recommended some measures for both public and private commercial banks in Bangladesh.GEL Classification Code: M30; M31 Handle: http://hdl.handle.net/20.500.11903/gdeb.v1n2.2
 
Publisher i-Proclaim
 
Contributor
 
Date 2012-12-17
 
Type info:eu-repo/semantics/article
info:eu-repo/semantics/publishedVersion
Peer-reviewed Article
 
Format application/pdf
 
Identifier http://i-proclaim.my/archive/index.php/gdeb/article/view/128
 
Source Global Disclosure of Economics and Business; Vol 1, No 2 (2012): 2nd Issue; 83-95
2307-9592
2305-9168
 
Language eng
 
Relation http://i-proclaim.my/archive/index.php/gdeb/article/view/128/127
 
Rights Copyright (c) 2016 Mst. Momena Akhter
http://creativecommons.org/licenses/by-nc/4.0