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POTENSI MAHASISWA REGULAR BLOCK SYSTEM (RBS) UNIVERSITAS KANJURUHAN MALANG

Jurnal Ekonomi MODERNISASI

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Title POTENSI MAHASISWA REGULAR BLOCK SYSTEM (RBS) UNIVERSITAS KANJURUHAN MALANG
 
Creator Susilawati, R. Anastasia Endang
Wahyono, Tries Edy
 
Subject strategy quadran, SWOT, aggresive strategy, strategy diversify
 
Description Survey conducted to obtain get situation of quadran strategy determine elegibility of increase of maximum expense lecturing of program student of Regular Block System (RBS) at institute education of University of Kanjuruhan Unlucky enlisting and active in year of akademic 2006/2007. Used variables shall be as follows: 1) psicografis, 2) social of demography and economics, 3) geografis, 4) benefit, 5) last experience, 6) physical medium, 7) expense, 8) advertisement, 9) word of mouth communication, 10) image of PTS, 11) quality of technical service, 12) quality of functional service, 13) satisfaction of student, and 14) student expectation. Technique data collecting use quesioner which consist of question closed and is open. Obtained to be data to be analysed to descriptive method and SWOT ( strengths, weaknesses, opportunities, threats). Result of survey indicate that University of Kanjuruhan unlucky reside in aggresive strategy ( strength 71.12% and opportunity 71.1%) and also strategy diversify ( strength 71.12% and threat 69.8%), hence competent to boost up the expense of maximum study equal to 19.41% made balance to with diversification of program to overcome threats faced in this time and in the future.
 
Publisher Fakultas Ekonomika dan Bisnis Universitas Kanjuruhan Malang
 
Contributor —
 
Date 2008-02-10
 
Type info:eu-repo/semantics/article
info:eu-repo/semantics/publishedVersion
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Format application/pdf
 
Identifier http://ejournal.unikama.ac.id/index.php/JEKO/article/view/262
10.21067/jem.v4i1.262
 
Source Jurnal Ekonomi Modernisasi; Vol 4, No 1 (2008): Februari; 63-82
Jurnal Ekonomi MODERNISASI; Vol 4, No 1 (2008): Februari; 63-82
2502-4078
0216-373X
 
Language eng
 
Relation http://ejournal.unikama.ac.id/index.php/JEKO/article/view/262/657
 
Rights This work is licensed under a Creative Commons Attribution-ShareAlike 4.0 International License.