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An examination of the impact of business intelligence systems on organizational decision making and performance: The case of France

Journal of Intelligence Studies in Business

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Title An examination of the impact of business intelligence systems on organizational decision making and performance: The case of France
 
Creator Gauzelin, Sophian; Groupe Esc Troyes, 217 Avenue Pierre Brossolette, 10 000 Troyes, France
Bentz, Hugo; Groupe Esc Troyes
 
Subject Marketing, Business Intelligence
Business intelligence systems, competitive advantage, customer satisfaction, employee satisfaction, organization, SMEs
 
Description Turbulent times are a part of modern-day business, and the way a companyhandles disruptive events determines its success. Various technological tools have beendeveloped to help businesses overcome unforeseen and anticipated events that may impact thebusiness. One such technological tool is business intelligent systems, which help to gather dataregarding business operations and environment turning it into information that can be clearlyunderstood. Large companies have adopted the use of these big data analytic systems, but mostsmall and medium sized enterprises (SMEs) lag behind. There is little information on howbusiness intelligence systems impact SME businesses. This study examined the impact ofbusiness intelligence systems on organizational decision-making and performance. The studyconsists of an empirical qualitative research that was carried out with interviews of 200members of 10 selected SMEs. The study found out that when BI systems are deployed in SMEs,they facilitate timely decision making, improves organizational efficiency, enable a company tomeet client’s needs appropriately and lead to more satisfied employees.
 
Publisher Journal of Intelligence Studies in Business
 
Contributor
 
Date 2017-07-10
 
Type info:eu-repo/semantics/article
info:eu-repo/semantics/publishedVersion

Empirical
 
Format application/pdf
 
Identifier https://ojs.hh.se/index.php/JISIB/article/view/238
 
Source Journal of Intelligence Studies in Business; Vol 7, No 2 (2017): Journal of Intelligence Studies in Business
2001-015X
2001-0168
 
Language eng
 
Relation https://ojs.hh.se/index.php/JISIB/article/view/238/171
 
Rights Copyright (c) 2017 Journal of Intelligence Studies in Business
http://creativecommons.org/licenses/by-nc-nd/4.0