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Economic analysis of marketing channels and efficiency of marketing of finger millet (Ragi) in Karnataka

International Research Journal of Agricultural Economics and Statistics

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Title Economic analysis of marketing channels and efficiency of marketing of finger millet (Ragi) in Karnataka
 
Creator REDDY, V. VENKATARAMANA
VENKATARAMANA, M. N.
SWAMY, P. S. DHANANJAYA
KUMAR, H. V. HARISH
 
Subject Finger millet, Producer share in consumer rupee, Price spread, Market channel
 
Description A study was conducted on the economics of marketing channels and efficiency of marketing of finger millet (Ragi) in Kolar district of Karnataka during the period of 2011-12. The simple random method was used to select the appropriate unit of marketing functionaries in different channels. Necessary data were obtained from the sample respondents through personal interview method with the help of pre-tested questionnaire in order to ensure the accuracy of the data. In case of channel-I, after harvesting of the finger millet the producer will sell it to village traders and transport to the nearby market. In channel-II, village traders were approached to the producers for harvested finger millet and in channel-III, after harvesting of the main product the producer will sell it to commission agents. The producer share in consumer rupee was 82.30 per cent, 80 per cent and 77.12 per cent in channel-II, channel-III and channel-I, respectively. The price spread was highest in the channel-III with Rs. 2850 per tonne followed by channel-II Rs. 1300 per tonne and in channel-I Rs. 1820 per tonne. The price fluctuation was the major problem in marketing of finger millet i.e. (56%) followed by market information (45 %).
 
Publisher HIND AGRICULTURAL RESEARCH AND TRAINING
 
Date 2015-06-18
 
Type info:eu-repo/semantics/article
info:eu-repo/semantics/publishedVersion
Peer-reviewed Article
 
Format application/pdf
 
Identifier http://www.myresearchjournals.com/index.php/IRJAES/article/view/2090
 
Source International Research Journal of Agricultural Economics and Statistics; Vol 6, No 1 (2015)
2231-6434
2229-7278
 
Language eng
 
Relation http://www.myresearchjournals.com/index.php/IRJAES/article/view/2090/2020
 
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International Research Journal of Agricultural Economics and Statistics