Record Details

Contribution of Foundations to Reputation in Corporate Social Responsibility Applications: Vodafone Turkey Foundation Review

International Journal of Economic Practices and Theories

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Field Value
 
Title Contribution of Foundations to Reputation in Corporate Social Responsibility Applications: Vodafone Turkey Foundation Review
 
Creator Askeroğlu, Emel Demir
Bahar, Zeynep
 
Subject The Concept of Corporate Social Responsibility, Reputation, Corporate Reputation
The Concept of Corporate Social Responsibility, Reputation, Corporate Reputation
M14, L14
 
Description Today's highly competitive business environments and the existence of conscious consumers have increased importance given to the concept of Corporate Social Responsibility. Corporate businesses that owe their existence to consumers and conscious of their responsibilities towards environment have greater chances of success than their competitors. The concept of social responsibility starts from the first step of producing goods and services of a businesses and based on the principle of the society benefit. In corporate social responsibility projects, corporates often act with civil society organizations which are chosen depending on policies and strategies of the corporate in line with the scope of corporate social responsibility. Studies are conducted in collaboration with independent civil society organizations beside corporates may prefer establishing their own foundations and carry out their social responsibility through these foundations.The use of corporate social responsibility got undisputed great importance for the corporate reputation and credibility of the foundations which cannot ignore public interest. Whether with civil society organizations or for their own foundations, credibility of corporate social responsibility is indispensable. The aim of this study is to emphasize the theoretical framework of the concept of corporate social responsibility, and to explain the contribution of the corporate brand reputation. Secondly, revision and examination of “Vodafone Turkey Foundation” as one of the Foundations that perform various tasks in corporate social responsibilities through its own foundation, and review by the concept of social responsibility and its contribution on brand reputation.
 
Publisher International Journal of Economic Practices and Theories
 
Contributor
 
Date 2014-10-01
 
Type info:eu-repo/semantics/article
info:eu-repo/semantics/publishedVersion
Peer-reviewed Article
 
Format application/pdf
 
Identifier http://www.ijept.org/index.php/ijept%20/article/view/Contribution_of_Foundations_to_Reputation_in_Corporate_Social_Responsibility_Applications_Vodafone
 
Source International Journal of Economic Practices and Theories; Vol 4, No 5 (2014): Special issue on Marketing and Business Development; 718-725
2247 – 7225
 
Language eng
 
Relation http://www.ijept.org/index.php/ijept%20/article/view/Contribution_of_Foundations_to_Reputation_in_Corporate_Social_Responsibility_Applications_Vodafone/pdf_70