The Role of Corporate Management in an Effective Crisis Management Program
Archives of Business Research
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Title |
The Role of Corporate Management in an Effective Crisis Management Program
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Creator |
Fleming, Robert S.
Zhu, Faye X. |
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Subject |
Crisis Management; Corporate Management; Crisis Communication; Business Continuity; Organizational Resilience; Reputation Management
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Description |
Contemporary businesses face many challenges that have the potential of compromising their success and, at times, survival. These challenges include “weathering the storm” when an organization is confronted with a crisis event or situation. A crisis may originate within an organization, as in the case of a defective product, financial or legal impropriety, or a security breach compromising customer information; or from an external source, as in the case of a catastrophic weather event or labor strike impacting an organization’s operations. The importance of a proactive approach in advance of, during, and following a crisis event has demonstrated its merit in enhancing an organization’s ability to prepare for, live through, and recover from a crisis event. This paper considers the importance of a proactive crisis management program in contributing to organizational resilience to “weather the storm” of a crisis event successfully and the essential role that corporate managers play in an effective crisis management program.
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Publisher |
Archives of Business Research
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Contributor |
—
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Date |
2017-06-13
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Type |
info:eu-repo/semantics/article
info:eu-repo/semantics/publishedVersion Peer-reviewed Article |
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Format |
application/pdf
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Identifier |
http://www.scholarpublishing.org/index.php/ABR/article/view/3316
10.14738/abr.56.3316 |
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Source |
Archives of Business Research; Vol 5, No 6 (2017): Archives of Business Research
2054-7404 10.14738/abr.56.2017 |
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Language |
eng
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Relation |
http://www.scholarpublishing.org/index.php/ABR/article/view/3316/1889
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Rights |
Copyright (c) 2017 Archives of Business Research
http://creativecommons.org/licenses/by/4.0 |
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