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Marketing channels and price spread of banana in Chikkaballapur district of Karnataka

International Research Journal of Agricultural Economics and Statistics

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Title Marketing channels and price spread of banana in Chikkaballapur district of Karnataka
 
Creator NAVEEN, B.; Department of Agricultural Economics, University of Agricultural Sciences, G.K.V.K., BENGALURU (KARNATAKA) INDIA
JAYARAM, M. S.; Department of Agricultural Economics, University of Agricultural Sciences, G.K.V.K., BENGALURU (KARNATAKA) INDIA
SWAMY, P. S. DHANANJAYA; Department of Agricultural Economics, University of Agricultural Sciences, G.K.V.K., BENGALURU (KARNATAKA) INDIA Email: danaps610@gmail.com
RAMESH, G. B.; Department of Agricultural Economics, University of Agricultural Sciences, G.K.V.K., BENGALURU (KARNATAKA) INDIA
RAGHAVENDRA, D. V.; Department of Agricultural Economics, University of Agricultural Sciences, G.K.V.K., BENGALURU (KARNATAKA) INDIA
 
Subject Banana, Marketing channels, Price spread
 
Description The study was conducted to assess the production and marketing of banana in Chikkaballapur district of Karnataka during the period of 2012-13. The primary data were obtained from the 60 farmers, villager level traders, wholesalers, retailers and vendors. The secondary data were collected from the Directorate of Horticulture and concerned officers of the respective district. The results revealed that, three important marketing channels were identified in the study area. The main players in channel-I were producer, village level trader, wholesaler, retailer and consumer, in channel-II: producer, village level trader, retailer, consumer whereas in Channel-III: producer, village level trader, vendor, consumer. The share of producer in the consumer rupee was higher (50.90%) in channel-III, as compared to channel-II (46.80%) and channel-I (41.59 %). Farmers preferred the channel-I, because farmers relished (received) the cash immediately after the sale of the produce to village level trader at the farm level itself. Further, in channel-I, the risk of violent price fluctuation in open market could be avoided.
 
Publisher HIND AGRICULTURAL RESEARCH AND TRAINING
 
Date 2015-06-18
 
Type info:eu-repo/semantics/article
info:eu-repo/semantics/publishedVersion
Peer-reviewed Article
 
Format application/pdf
 
Identifier http://www.myresearchjournals.com/index.php/IRJAES/article/view/2088
 
Source International Research Journal of Agricultural Economics and Statistics; Vol 6, No 1 (2015)
2231-6434
2229-7278
 
Language eng
 
Relation http://www.myresearchjournals.com/index.php/IRJAES/article/view/2088/2018
 
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International Research Journal of Agricultural Economics and Statistics