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Mechanisms to be a Winner in the Indian mutual fund Industry: A Case Study of HDFC AMC

MANTHAN: Journal of Commerce and Management

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Title Mechanisms to be a Winner in the Indian mutual fund Industry: A Case Study of HDFC AMC
 
Creator Sharma, Pooja Chaturvedi; Research Scholar, Bharati Vidyapeeth Institute of Management and Research, New Delhi
Pandey, Anoop; Associate Professor, Bharati Vidyapeeth Institute of Management and Research, New Delhi
 
Subject Indian Mutual Fund market, Mutual fund, HDFC, HDFC Mutual Funds
 
Description The Indian mutual fund market is still under penetrated, as even in today’s scenario, most of India’s population prefers to channelise their savings into fixed deposits, real estate, and gold rather than in the capital market. The given case study discusses the practices to be followed by an asset management company (AMC) to spread out its market share. The case is based on the largest AMC in India, according to market capitalization, which is HDFC Asset Management Company Limited. HDFC as an AMC is shouldering its responsibilities quite well and can offer some operational tactics to be followed by other mutual fund market participants. The foundation for its success lies in the basic functionalities of the organisation and its belief in serving investors’ interest and practicing ethical values. We have not come across any earlier studies based on HDFC AMC in consideration of market mechanisms, corporate social activities by the firm, and practical implications for the Indian Mutual Funds Market. Through this case study, we offer some practical implications that could be helpful for other players in the Indian Mutual Fund market.
 
Publisher Journal Press India
 
Date 2015-06-30
 
Type info:eu-repo/semantics/article
info:eu-repo/semantics/publishedVersion
Peer-reviewed Article
 
Format application/pdf
 
Identifier http://www.myresearchjournals.com/index.php/MANTHAN/article/view/2450
10.17492/manthan.v1i2.2450
 
Source MANTHAN: Journal of Commerce and Management; Vol 1, No 2 (2014)
2347-4440
 
Language eng
 
Relation http://www.myresearchjournals.com/index.php/MANTHAN/article/view/2450/2379
 
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MANTHAN: Journal of Commerce and Management