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From Indoctrinating to Counterpoising Carbon Footprint: Role of Communication

International Journal of Social Science Studies

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Field Value
 
Title From Indoctrinating to Counterpoising Carbon Footprint: Role of Communication
 
Creator Kasturi, Suman Kumar
 
Description As long as humans have interacted with each other and with nature, there has been environmental communication. Worldwide environmental issues ranging from ozone depletion to increased carbon footprint have been threatening our planet and compromising the quality of the lives of humans. In this milieu, environmental education and communication have a remarkable opportunity to accelerate understanding and to mobilize community participation to achieve a change - the reduction of carbon footprint. In a Socio Economic Study (SES), Miller found that media exposure does not occur equally across all social groups and communication through different forms of mass media has different levels of impact on different social groups (Maria A Koelen & Anne W. Van den Ban 2004, 115). The aim of this paper is to emphasize the role of communication to sensitize the people across the organizations in general, and in India as a whole to reduce the office carbon footprint, while discussing the role of communication in this milieu.
 
Publisher Redfame Publishing
 
Contributor
 
Date 2014-11-25
 
Type info:eu-repo/semantics/article
info:eu-repo/semantics/publishedVersion

 
Format application/pdf
 
Identifier http://redfame.com/journal/index.php/ijsss/article/view/594
10.11114/ijsss.v3i1.594
 
Source International Journal of Social Science Studies; Vol 3, No 1 (2015); 30-37
2324-8041
2324-8033
 
Language eng
 
Relation http://redfame.com/journal/index.php/ijsss/article/view/594/508