Record Details

Experience Design in Digital Services

Research in Economics and Business: Central and Eastern Europe

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Field Value
 
Title Experience Design in Digital Services
 
Creator Miettinen, Satu; University of Lapland
Rytilahti, Piia; University of Lapland
Vuontisjärvi, Hanna-Riina; University of Lapland
Kuure, Essi; University of Lapland
Rontti, Simo; University of Lapland
 
Description The aim of this article is to construct a conceptual framework for a discussion of experience design in the field of digital services. The focus is on service design and service design research with the aim of developing working tools to gain and concretize a holistic customer experience (deep customer insight) in everyday and real-time use for companies in the field of digital services.This conceptual mapping serves as a preliminary research study and development plan for the multidisciplinary research programme Need for Speed (N4S) from the perspective of the University of Lapland. The vision of the whole Need for Speed research programme (2014–2017) is that the Finnish software industry is the recognized leader in both business innovations and fast implementation of products and services in the digital economy. From the service design and design discipline point of view, this aim is achieved by adopting real-time experiments with actual company cases through service prototyping and providing instant value delivery based upon deep customer insight and creating a holistic customer experience.
 
Publisher Research in Economics and Business: Central and Eastern Europe
 
Contributor
 
Date 2015-01-15
 
Type info:eu-repo/semantics/article
info:eu-repo/semantics/publishedVersion

 
Format application/pdf
 
Identifier http://rebcee.eu/index.php/REB/article/view/53
 
Source Research in Economics and Business: Central and Eastern Europe; Vol 6, No 1 (2014)
1736-9126
1736-9126
 
Language eng
 
Relation http://rebcee.eu/index.php/REB/article/view/53/49