Record Details

Ethnic Identity, Social Class and Consumption Pattern Among Three Major Ethnic Groups in Nigeria

Advances in Social Sciences Research Journal

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Field Value
 
Title Ethnic Identity, Social Class and Consumption Pattern Among Three Major Ethnic Groups in Nigeria
 
Creator Owolabi, Ademola Benjamin
 
Subject


 
Description Consumers from different ethnic group and social class are known to vary dramatically in how they spend their income. In this study we aim to shed light on how ethnic identity and social class affect consumption pattern of the three major ethnic groups in Nigeria. A total of 398 participants drawn from three states across the country took part in the study. Three standardize instruments were used to collect data. Three hypotheses were tested. Results reveal partial significant effect of ethnic identity, ethnic group and social class on consumption pattern.
 
Publisher Advances in Social Sciences Research Journal
 
Contributor
 
Date 2014-09-30
 
Type info:eu-repo/semantics/article
info:eu-repo/semantics/publishedVersion
Peer-reviewed Article
 
Format application/pdf
 
Identifier http://www.scholarpublishing.org/index.php/ASSRJ/article/view/449
10.14738/assrj.15.449
 
Source Advances in Social Sciences Research Journal; Vol 1, No 5 (2014): Advances in Social Sciences Research Journal; 149-159
10.14738/assrj.15.2014
 
Language eng
 
Relation http://www.scholarpublishing.org/index.php/ASSRJ/article/view/449/244