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VALORIFICATION OF THE TOURISTIC POTENTIAL AND OF THE INTELLECTUAL CAPITAL WITHIN THE HOSPITALITY INDUSTRY - CASE STUDY ON THE TOURISTIC AREA OF SUCEVITA – ROMANIA

Revista de Turism - Studiisicercetari in Turism

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Title VALORIFICATION OF THE TOURISTIC POTENTIAL AND OF THE INTELLECTUAL CAPITAL WITHIN THE HOSPITALITY INDUSTRY - CASE STUDY ON THE TOURISTIC AREA OF SUCEVITA – ROMANIA
 
Creator HAPENCIUC, Valentin; University "Ştefan cel Mare", Suceava, Romania
STANCIU, Pavel; University "Ştefan cel Mare", Suceava, Romania
CONDRATOV, Iulian; University "Ştefan cel Mare", Suceava, Romania
BEJINARU, Ruxandra; University "Ştefan cel Mare", Suceava, Romania
 
Subject Statistical inquiry; Intellectual capital; Touristic potential; Suceviţa
 
Description This study shows how the entrepreneurs in the Suceviţa tourism area managed to build their business and how they try to fit it within the whole area, taking into account existing natural and manmade touristic potential.The study focused on four objectives which aimed at: knowing the motivation for the establishment and development of tourist activities, quantifying the influence of formal education and practical experience on managing a business in tourism, finding out how the tourism entrepreneur is aware of the potential area Suceviţa and how it can be sold, knowing the role and place of infrastructure, and relational capital.The four objectives were reflected in a questionnaire that was used as a tool in the investigation on a sample of tourist facilities in the mentioned area.
 
Publisher Editura Universitatii Stefan cel Mare din Suceava
 
Date 2011-06-20
 
Type info:eu-repo/semantics/article
info:eu-repo/semantics/publishedVersion
 
Format application/pdf
 
Identifier http://revistadeturism.ro/rdt/article/view/71
 
Source Revista de turism - studii si cercetari in turism; No 11 (2011); 65-70
Revista de turism - studii si cercetari in turism; No 11 (2011); 65-70
 
Language eng
 
Relation http://revistadeturism.ro/rdt/article/view/71/42
 
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