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PENGARUH KUALITAS LAYANAN DAN INOVASI LAYANAN TERHADAP KEPUASAN KONSUMEN PADA RUMAH SAKIT BUAH HATI KUDUS

Management Analysis Journal

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Title PENGARUH KUALITAS LAYANAN DAN INOVASI LAYANAN TERHADAP KEPUASAN KONSUMEN PADA RUMAH SAKIT BUAH HATI KUDUS
 
Creator Muslichati, Ela Zakiya
Wartini, Sri; universitas negeri semarang
 
Subject Customer Satisfaction; Service Innovation; and Service Quality.
 
Description The purpose of this research is to explain influence the service quality and service innovation, partial or simultaneous to the consumer satisfaction of Buah Hati Hospital Kudus The sampling uses incidental sampling technique. The numbers of respondents are 116 respondents. The methods used to collect the data are method observation, interview method and questionnaire method. Analysis of data using multiple linier regression with SPSS version 20. The thing prove that there is the influence of the service quality  and services innovation simultaneously positive and significant on consumer satisfaction. The conclusion of this research is the service quality and service innovation influential in partial and simultaneous to consumer satisfaction. So it could be explained that the higher quality of service and improved service innovation, the consumer satisfaction steadily grew.
 
Publisher Management Analysis Journal
 
Contributor —
 
Date 2015-12-05
 
Type info:eu-repo/semantics/article
info:eu-repo/semantics/publishedVersion
Peer-reviewed Article
 
Format application/pdf
 
Identifier http://journal.unnes.ac.id/sju/index.php/maj/article/view/8887
10.15294/maj.v4i4.8887
 
Source Management Analysis Journal; Vol 4, No 4 (2015): Management Analysis Journal
2502-1451
2252-6552
 
Language eng
 
Relation http://journal.unnes.ac.id/sju/index.php/maj/article/view/8887/5813