Record Details

PERSEPSI TERHADAP MAKANAN TRADISIONAL JAWA TIMUR: STUDI AWAL TERHADAP MAHASISWA PERGURUAN TINGGI SWASTA DI SURABAYA

KINERJA: Journal of Business and Economics

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Field Value
 
Title PERSEPSI TERHADAP MAKANAN TRADISIONAL JAWA TIMUR: STUDI AWAL TERHADAP MAHASISWA PERGURUAN TINGGI SWASTA DI SURABAYA
 
Creator Adiasih, Priskila
Brahmana, Ritzky K.M.R.
 
Description Traditional food seems to not have a big appeal for students and that it is not as good as modern food. Interestingly, the students can not define which one is the traditional food. The lack of the knowledge of the traditional food makes them confused since in their own household they are never given the information about it. Although the traditional food is being offered at a unique restaurant with a good atmosphere and good visual, they do not think it is enough for them to choose the traditional food over modern food.Keywords: indonesia, traditional food, consumer perceptions
 
Publisher Faculty of Economics Universitas Atma Jaya Yogyakarta
 
Contributor
 
Date 2017-02-21
 
Type info:eu-repo/semantics/article
info:eu-repo/semantics/publishedVersion
Peer-reviewed Article
 
Format application/pdf
 
Identifier https://ojs.uajy.ac.id/index.php/kinerja/article/view/538
10.24002/kinerja.v19i2.538
 
Source KINERJA; Vol 19, No 2 (2015): Kinerja; 114-127
2549-1709
0853-6627
 
Language eng
 
Relation https://ojs.uajy.ac.id/index.php/kinerja/article/view/538/561