Fuzzy logic approach to food quality evaluation
The Scientific Journal for Economics and Management
View Archive InfoField | Value | |
Title |
Fuzzy logic approach to food quality evaluation
|
|
Creator |
Kovářová, Kateřina; Czech University of Life Sciences Prague
Samek, Miroslav; Czech University of Life Sciences Prague |
|
Subject |
consumer; food quality; food evaluation; fuzzy logic
|
|
Description |
With regard to a competitive environment in the food producer's community are the producers forced to determine the chances of a new product before its introduction on the market. The most consumers make their decisions based on price, on product quality provided by the producer and on their own sensorial evaluation. This consumer's evaluation of the product and the consumer's decision are possible to simulate by the fuzzy logic. The fuzzy logic enables to formalize the human's perception and to work with it. The aim of this article is to describe the fuzzy logic model of consumer's decision, based on the quality evaluation of the product.
|
|
Publisher |
Acta Universitatis Bohemiae Meridionalis
|
|
Date |
2012-09-06
|
|
Type |
info:eu-repo/semantics/article
Peer-reviewed Article info:eu-repo/semantics/publishedVersion |
|
Format |
application/pdf
|
|
Identifier |
http://ojs.ef.jcu.cz/acta/article/view/144
|
|
Source |
Acta Universitatis Bohemiae Meridionalis; Vol 7, No 1 (2004); 43-47
|
|
Language |
eng
|
|
Relation |
http://ojs.ef.jcu.cz/acta/article/view/144/141
|
|