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PENGARUH BUDAYA DAN CITRA PERUSAHAAN TERHADAP KOMITMEN ORGANISASIONAL KARYAWAN

Jurnal Ekonomi MODERNISASI

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Field Value
 
Title PENGARUH BUDAYA DAN CITRA PERUSAHAAN TERHADAP KOMITMEN ORGANISASIONAL KARYAWAN
 
Creator Syihabudhin, Syihabudhin
 
Subject Organizational Commitment, Corporate Culture,and Corporate Image
 
Description Employees’ organizational commitment is behavior reflecting employees’ loyalty to the organization and continual process where employees express attention to the organization and success in reaching organization goals. Existence of organizational commitment is important for the organization, especially in tight business competition arena. The purpose of this research is to test and analyze the effect of corporate culture, and corporate image to the employees’ organizational commitment. Based on data from 162 non manager respondent, from 9 modern retail industry, by using analysis technique SEM in α = 0, 05, the research find that (1) company culture influence insignificantly to the employees’ organizational commitment of the modern retail industry sector employees, (2) corporate image affect significantly to the employees’ organizational commitment of the modern retail industry sector employees.
 
Publisher Fakultas Ekonomika dan Bisnis Universitas Kanjuruhan Malang
 
Contributor —
 
Date 2007-01-01
 
Type info:eu-repo/semantics/article
info:eu-repo/semantics/publishedVersion
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Format application/pdf
 
Identifier http://ejournal.unikama.ac.id/index.php/JEKO/article/view/932
10.21067/jem.v3i2.932
 
Source Jurnal Ekonomi MODERNISASI; Vol 3, No 2 (2007): Juni; 72-85
Jurnal Ekonomi MODERNISASI; Vol 3, No 2 (2007): Juni; 72-85
2502-4078
0216-373X
 
Language eng
 
Relation http://ejournal.unikama.ac.id/index.php/JEKO/article/view/932/709
 
Rights This work is licensed under a Creative Commons Attribution-ShareAlike 4.0 International License.