Record Details

Analisis Pengaruh Gaya Kepemimpinan terhadap Kinerja SPG PD. Sumber Jaya

Binus Business Review

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Field Value
 
Title Analisis Pengaruh Gaya Kepemimpinan terhadap Kinerja SPG PD. Sumber Jaya
 
Creator Sriwidadi, Teguh; Bina Nusantara University
Charlie, Oey; Bina Nusantara University
 
Subject
leadership style, SPG performance

 
Description PD Sumber Jaya is a company engaged in the leather goods and accessories retailer that sells Braun Buffel brand which has several stores in Jakarta, Surabaya, and also a number of outlets throughout Indonesia. In each outlet is guarded by several Sales Promotion Girls (SPG). The purpose of this study is to analyze the influence of leadership style on the performance of SPG PD. Sumber Jaya. The method of analysis used in this study is Test Validity, Test Reliability, Mean, Pearson Correlation, and Regression . Data obtained from SPG assessment of managers by filling out the questionnaire that has been provided by using a Likert scale. The results achieved in this research is the leadership style which is run by managers PD. Sumber Jaya is a type of democratic and individual leadership styles have a strong influence of (0.195) or 19.50% and the direction (+) on the performance of SPG PD. Sumber Jaya.Leadership style has a fairly strong relationship (ryx1 = 0.442) on the performance of SPG. 
 
Publisher Bina Nusantara University
 
Contributor Faculty of Economics and Business
 
Date 2011-05-30
 
Type info:eu-repo/semantics/article
info:eu-repo/semantics/publishedVersion
Peer-reviewed Article

 
Format application/pdf
 
Identifier http://journal.binus.ac.id/index.php/BBR/article/view/1145
10.21512/bbr.v2i1.1145
 
Source Binus Business Review; Vol 2, No 1 (2011): Binus Business Review; 387-398
2476-9053
2087-1228
 
Language eng
 
Relation http://journal.binus.ac.id/index.php/BBR/article/view/1145/1012
 
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