Record Details

Personal Marketing Plan and Its Influence on Employability

Turkish Economic Review

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Title Personal Marketing Plan and Its Influence on Employability
 
Creator VARGAS-HERNANDEZ, Jose G.; University Center for Economic and Managerial Sciences
JIMENEZ, Rebeca Almanza
 
Description The objective of this paper is to review and analyze the main components of a personal marketing plan Engineers in Business Management Graduates ITLAC for better employability in the labor market. The analys is assumes that currently personal marketing has become an in dispensable tool to achieve professional and personal success, enabling graduates of this professional profile make selling your image to achieve their objectives and goals. The method used is descriptive analytic from a literature review. Finallya marketing personal marketing plan is proposed.Keywords. Graduates, Employability, Personal image, The labor market and personal marketing plan.JEL. I21, J44, L84, M31.
 
Publisher Turkish Economic Review
Turkish Economic Review
 
Contributor
 
Date 2015-06-18
 
Type info:eu-repo/semantics/article
info:eu-repo/semantics/publishedVersion

 
Format application/pdf
 
Identifier http://www.kspjournals.org/index.php/TER/article/view/265
10.1453/ter.v2i2.265
 
Source Turkish Economic Review; Vol 2, No 2 (2015): June; 104-110
Turkish Economic Review; Vol 2, No 2 (2015): June; 104-110
2149-0414
 
Language eng
 
Relation http://www.kspjournals.org/index.php/TER/article/view/265/401
 
Rights Copyright (c) 2015 Turkish Economic Review
http://creativecommons.org/licenses/by-nc/4.0