Record Details

HOW TO CREATE SOCIAL SUPPORT ON FACEBOOK

International Journal of Electronic Commerce Studies

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Title HOW TO CREATE SOCIAL SUPPORT ON FACEBOOK
 
Creator Chiang, I-Ping; National Taipei University
Huang, Yaw-Der; National Taipei University
 
Subject Facebook; Like Button; Status; Comments; Timeline; Social Support
 
Description The growth of Facebook has accelerated with an increasing prevalence of social media. Facebook users have become more dependent on it by interacting with others. However, the precise means by which Facebook services deliver social support remains unclear. This study aims to investigate that Facebook exists as different types of social support within Facebook’s various functions and communicative contexts. We employed the method of investigation on the internet to delivery questionnaires. Data are collected from a total of 1019 internet users, and we used research methods Chi-square test and MANOVA to examine that the Facebook usage behaviors of distinct demographic groups are significantly diverse. In the context of manipulated scenarios, tie strength and status lead to significantly distinct Facebook usage behaviors and produced dissimilar types and forms of social supports. As the result, in terms of social, esteem, companionship and information, supports were conveyed through like and comment functions, while emotional support was only conveyed through comment function.To cite this document: I-Ping Chiang and Yaw-Der Huang, "How to create social support on Facebook", International Journal of Electronic Commerce Studies, Vol.7, No.1, pp.1-20, 2016.Permanent link to this document: http://dx.doi.org/10.7903/ijecs.1243
 
Publisher Academy of Taiwan Information Systems Research
 
Contributor National Taipei University, Graduate Institute of Information Management
 
Date 2015-08-21
 
Type info:eu-repo/semantics/article
info:eu-repo/semantics/publishedVersion
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Literature Review; Questionnaire Survey
 
Format application/pdf
 
Identifier http://academic-pub.org/ojs/index.php/ijecs/article/view/1243
 
Source International Journal of Electronic Commerce Studies; Vol 7, No 1 (2016); 1-20
2073-9729
 
Language eng
 
Relation http://academic-pub.org/ojs/index.php/ijecs/article/view/1243/306
 
Rights Copyright (c) 2015 International Journal of Electronic Commerce Studies