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Synergy Between Competitive Intelligence and Knowledge Management - a key for Competitive Advantage

Journal of Intelligence Studies in Business

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Field Value
 
Title Synergy Between Competitive Intelligence and Knowledge Management - a key for Competitive Advantage
 
Creator Ghannay, Jihene Chebbi
Mamlouk, Zeineb Ben Ammar
 
Subject —
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Description The market orientation perspective states that organizations have no option but to look beyond internal business activities and to integrate events from the external environment. These are complex, turbulent and rapidly changing. Firms today are led to utilize information and the knowledge of companies because to succeed in the information economy comes from harnessing these resources. Knowledge and information become strategic, paramount and must therefore be managed. Integrating knowledge management (KM) and competitive intelligence encourage the use of these resources, improve their quality and allow an enterprise to respond more rapidly to changing business conditions. The aim of this article, is to present similarities, differences, benefits of KM and CI for the organization through the study of current literature. Besides, we present critical success factors needed to achieve a successful implementation of these two processes, and further, highlight the importance of KM and CI integration for the organization to compete in the knowledge economy.
 
Publisher Journal of Intelligence Studies in Business
 
Contributor —
 
Date 2012-09-30
 
Type info:eu-repo/semantics/article
info:eu-repo/semantics/publishedVersion
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Format application/pdf
 
Identifier https://ojs.hh.se/index.php/JISIB/article/view/38
 
Source Journal of Intelligence Studies in Business; Vol 2, No 2 (2012): JISIB
2001-015X
2001-0168
 
Language eng
 
Relation https://ojs.hh.se/index.php/JISIB/article/view/38/pdf